The Journal

Every report, data and all.

Med spa, dental, prop firms, real estate. Marketing built on live ad-intelligence data, not thought-leadership theater.

53 pieces in Everything

August 2026

2 pieces
LatestReal estate IndiaSocial

Real Estate Social Media Marketing in India: What Works

Real estate social media marketing in India runs on Meta almost as heavily as Google, a pattern found nowhere else. Here's what 250 tracked developers reveal.

August 1, 2026 · 10 min

July 2026

23 pieces
Real estate IndiaReport

Real Estate Advertising in India: 80% Are Invisible

We tracked 250 top developers to study real estate advertising in India: 80% don't run a single ad under their own brand name.

July 29, 2026 · 11 min

Real estate IndiaPlaybook

Real Estate Marketing in India: The Data-Backed Playbook

A data-backed guide to real estate marketing in India: why 80% of developers have no owned ad presence and what the channel mix should be.

July 29, 2026 · 10 min

Prop firmsReport

The Data Behind Prop Firm Advertising in 2026

We tracked live ads from 126 prop firms. See who dominates prop firm advertising, who stays dark, and why Meta rewards only one winner.

July 27, 2026 · 10 min

Prop firmsPlaybook

Prop Firm Marketing: What the Ad Data Actually Shows

A data-backed guide to prop firm marketing: where 126 firms advertise, why Meta is winner-take-all, and where the message gap sits open.

July 27, 2026 · 8 min

DentalReport

Dental Advertising Statistics: What 200 Practices Reveal

Real dental advertising statistics from a live pull of 200 practices across 4 US cities. Google vs Meta, city rates, top spenders, offers, and what it costs.

July 8, 2026 · 9 min

DentalPlaybook

Dental Marketing in 2026: What the Data Says Works

A proprietary pull of 200 dentists across 4 US cities reveals what dental marketing actually looks like in competitive markets, and what separates winners from wasted spend.

July 1, 2026 · 11 min

June 2026

20 pieces
Med spaReport

Med Spa Advertising Report: Who's Running Ads Across 10 US Cities

A proprietary pull of 500 med spas across 10 US cities reveals that med spa advertising is dominated by a small, aggressive minority, and Google leads everywhere except one market.

June 30, 2026 · 9 min

Med spaReport

The State of Med Spa Advertising 2026

We read the live ad libraries of 1,995 med spas and 9,234 of their competitors. Most of the market is not advertising at all, and the ones that are mostly set an ad and forget it. Here is the real picture.

June 26, 2026 · 10 min

Med spaPlaybook

Med Spa Marketing: What the Data Says About Who's Winning

Most med spas are barely advertising. New data from 1,995 spas shows what a real med spa marketing system looks like and why the gap is closing fast.

June 18, 2026 · 11 min

May 2026

6 pieces

April 2026

2 pieces

Brand and performance, on the same brief.

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