The Journal
Med spa, dental, prop firms, real estate. Marketing built on live ad-intelligence data, not thought-leadership theater.
53 pieces in Everything
Real estate social media marketing in India runs on Meta almost as heavily as Google, a pattern found nowhere else. Here's what 250 tracked developers reveal.
August 1, 2026 · 10 min
August 1, 2026 · 9 min
July 31, 2026 · 10 min
July 31, 2026 · 9 min
July 30, 2026 · 10 min
July 29, 2026 · 9 min
We tracked 250 top developers to study real estate advertising in India: 80% don't run a single ad under their own brand name.
July 29, 2026 · 11 min
A data-backed guide to real estate marketing in India: why 80% of developers have no owned ad presence and what the channel mix should be.
July 29, 2026 · 10 min
July 28, 2026 · 9 min
July 28, 2026 · 8 min
We tracked live ads from 126 prop firms. See who dominates prop firm advertising, who stays dark, and why Meta rewards only one winner.
July 27, 2026 · 10 min
A data-backed guide to prop firm marketing: where 126 firms advertise, why Meta is winner-take-all, and where the message gap sits open.
July 27, 2026 · 8 min
July 9, 2026 · 8 min
Real dental advertising statistics from a live pull of 200 practices across 4 US cities. Google vs Meta, city rates, top spenders, offers, and what it costs.
July 8, 2026 · 9 min
July 8, 2026 · 8 min
July 7, 2026 · 9 min
July 4, 2026 · 9 min
July 4, 2026 · 10 min
July 3, 2026 · 8 min
July 3, 2026 · 9 min
July 2, 2026 · 8 min
July 2, 2026 · 9 min
A proprietary pull of 200 dentists across 4 US cities reveals what dental marketing actually looks like in competitive markets, and what separates winners from wasted spend.
July 1, 2026 · 11 min
July 1, 2026 · 9 min
June 30, 2026 · 8 min
A proprietary pull of 500 med spas across 10 US cities reveals that med spa advertising is dominated by a small, aggressive minority, and Google leads everywhere except one market.
June 30, 2026 · 9 min
June 29, 2026 · 9 min
June 28, 2026 · 9 min
June 27, 2026 · 10 min
We read the live ad libraries of 1,995 med spas and 9,234 of their competitors. Most of the market is not advertising at all, and the ones that are mostly set an ad and forget it. Here is the real picture.
June 26, 2026 · 10 min
June 26, 2026 · 8 min
June 25, 2026 · 10 min
June 24, 2026 · 9 min
June 23, 2026 · 10 min
June 22, 2026 · 10 min
June 21, 2026 · 10 min
June 20, 2026 · 9 min
Most med spas are barely advertising. New data from 1,995 spas shows what a real med spa marketing system looks like and why the gap is closing fast.
June 18, 2026 · 11 min
June 16, 2026 · 10 min
June 12, 2026 · 9 min
June 10, 2026 · 9 min
June 5, 2026 · 10 min
June 3, 2026 · 10 min
May 29, 2026 · 9 min
May 28, 2026 · 5 min
May 26, 2026 · 9 min
May 21, 2026 · 10 min
May 16, 2026 · 10 min
May 14, 2026 · 4 min
April 30, 2026 · 6 min
April 9, 2026 · 4 min